This Acceptable Use Policy ("AUP") sets the rules for using Cashmere's platform, data, and related services (the "Services"), provided by Pludo Inc. (dba Cashmere). It applies to every customer and every authorized user, and is incorporated by reference into each customer's agreement with Cashmere and into our website Terms of Use. It exists to protect our customers, the Services, and the individuals whose data the Services describe.
Permitted use
Data and insights delivered through the Services must be used solely for legitimate business purposes, consistent with applicable law, your agreement with Cashmere, and any permissible-use commitments in that agreement.
Users are responsible for validating the accuracy, appropriateness, and legality of any output generated through the Services. Cashmere does not guarantee that outputs are accurate, complete, or free from bias, and users must exercise independent judgment before relying on any such output for business decisions.
Users should not rely on the Services to create content that the user intends to maintain as copyrightable, particularly public-facing materials such as text or imagery. AI-generated content may not qualify for copyright protection, and any use of the Services for content creation should be carefully reviewed for legal and compliance risks.
Prohibited uses of Cashmere data
You may not use data obtained through the Services to:
- Make eligibility decisions. Cashmere is not a consumer reporting agency and the Services do not provide consumer reports. You may not use Cashmere data, in whole or in part, to determine any individual's eligibility for credit, insurance, employment, housing, or government benefits, or for any other purpose regulated by the Fair Credit Reporting Act.
- Discriminate unlawfully. You may not use Cashmere data for unlawful discrimination or for any purpose prohibited under consumer-protection, fair-lending, or privacy laws.
- Make automated decisions with legal or similarly significant effects. You may not use Cashmere data as the sole basis for any automated decision that produces legal effects or similarly significant effects on an individual without meaningful human review, unless your agreement with Cashmere expressly permits such use.
- Contact people unlawfully. Outreach conducted using the Services must comply with applicable communications and marketing laws — including CAN-SPAM, the TCPA, and state telemarketing rules — and with your own privacy commitments and consent obligations.
- Re-identify or misappropriate. You may not attempt to re-identify de-identified or aggregated data, and you may not scrape, bulk-extract, resell, or redistribute Cashmere data except as your agreement expressly permits.
- Harm individuals. You may not use the Services to stalk, harass, intimidate, or facilitate harm to any person.
- Generate or distribute content that infringes third-party intellectual property rights, including copyrights, trademarks, or trade secrets.
- Train AI or machine-learning models. You may not use Cashmere data to train, validate, fine-tune, or improve any machine-learning or artificial intelligence model or system without Cashmere’s prior written consent.
Prohibited conduct with the Services
You may not:
- violate any applicable law, regulation, or third-party right in connection with the Services;
- misrepresent your identity or authority, or share credentials with anyone who is not an authorized user;
- compromise the security or integrity of the Services, probe or test their vulnerabilities without written authorization, or interfere with other users;
- upload malicious code, or submit data you do not have the legal right to provide (including the sensitive information we direct customers not to submit, such as health information, Social Security numbers, and driver's license numbers); or
- place excessive load on the Services through unauthorized automated access or attempts to circumvent usage limits.
Enforcement
We may investigate suspected violations of this AUP. Where we find a violation, we may suspend or terminate access to the Services in accordance with the applicable customer agreement, and where the violation involves unlawful activity we may notify law enforcement. We reserve the right to monitor the use of the Services to ensure compliant use. We may update this AUP from time to time by posting the revised version here.
Reporting
To report suspected misuse of the Services or of Cashmere data, contact abuse@cashmereai.com.